Engagement

2024

Goal

Public awareness of the theater project for German, French, and Swiss apprentices; increase in attendance at the final performance

Services

• Consultation, PR planning
• Compilation of tailored media contact lists for Germany and France
• Drafting and distribution of German and French press releases
• Follow-up calls with relevant media and journalists
• Invitation of German, French, and Swiss journalists to apprentice rehearsals
• Arrangement of interviews and shooting dates, accompaniment to rehearsals and interpreting of interviews

Result and Value for Client

Numerous radio, TV, print and online media reports as well as social media mentions in Germany and France