Engagement

2025

Goal

Raising of the profile of the Art’Rhena cultural center in Germany and increase in attendance from Germany

Services

• Analysis of existing communication
• Communication consultation, PR and media planning
• Consultation on print materials, marketing and advertisements
• Compilation of tailored media contact lists for Germany
• Editing and distribution of German press releases
• Follow-up calls with relevant media and journalists
• Invitation of German journalists to events and press conferences at Art’Rhena
• Arrangement of and accompaniment at editorial office visits
• Arrangement of internal communication training
• Development of an educational campaign aimed at teachers and school administrators
• Networking with potential partners in Germany
• Documentation of learning modules and development of a communications guideline

Result and Value for Client

New media relations approaches, greater networking with media and institutions in Germany; raised profile with German visitors and schools; new skills in media relations in Germany