Engagement

2019

Goal

Attracting of visitors from France and Luxembourg, raising of the profile of the festival in neighboring countries

Services

• Consultation, PR and media planning for France and Luxembourg
• Compilation of tailored media contact lists for France and Luxembourg
• Editing and distribution of Franco-German press releases
• Follow-up calls with relevant media and journalists
• Invitation of journalists from France and Luxembourg to and accompaniment as press conferences
• Arrangement of interviews and shooting dates

Result and Value for Client

Extensive media reports on the Musikfestspiele Saar events in France and Luxembourg, festival-goers from neighboring countries