das blau Public Swimming Pool
Start
2023
Goal
Establish das blau social media channels on Facebook and Instagram, and develop a community with organic growth through editorial content, giveaways, collaborations and individual advertisements
Duties
- Consultation, editorial calendar and topic development
- Creation and release of weekly posts
- Development of collaborations with appropriate partners
- Arrangement of giveaways
- Specific placement of advertisements
- Analysis and accounting of profile development
- Crisis communication as needed
Result and Added Value for Clients:
Creation of a lively and growing community on Facebook and Instagram, increase in followers from 0 to over 1,000 in 2023–2024
Client Statement
“We feel that, as an agency, abc context always gives us good advice and we are very pleased with the management of our social media channels. The creative and pleasant collaborative content planning as well as the team’s quick response to critical posts needing follow-up have also been positive.”
— Mr. Burger, das blau Director
